Enterprise Ethereum Alliance: A comprehensive guide

A lot can happen in a decade. And in the blockchain and cryptocurrency space, a lot has happened – and that’s remarkable, seeing we started using those terms just about ten years ago. From thousands of cryptocurrencies launched to entire organizations coming together to further the blockchain agenda – the industry is growing stronger. 

The Enterprise Ethereum Alliance (EEA) is one of these organizations – and it exists to make it easier for individuals and businesses all over the world to collaborate and build private versions of the Ethereum blockchain for their business needs.  

The alliance has over 150 members – which is impressive, seeing as it only started with 30. 

What is EEA’s Vision? 

EEA is motivated by four goals:

i) Build a standard open-source specification 

EEA will define open-source standards for the operation of Ethereum blockchain across member organizations. 

ii) Address enterprise requirements

The EEA will help member organizations deploy blockchain technology wherever applicable.   

iii) Evolve in tandem with the Ethereum blockchain 

EEA members will get blockchain experts and best practices from the Ethereum blockchain. Hence, both public and private versions of the Ethereum blockchain will grow alongside each other.

iv)Strive for global interoperability 

The EEA will strive to realize the interoperability of the blockchains.

How Does EEA Help the Ethereum Blockchain?

The EEA hopes to help the Ethereum blockchain in these ways: 

  • Governance for Ethereum’s Enterprise Applications

The alliance will design a framework through which smart contracts can be optimized and implemented for companies and businesses. Thanks to this, companies will have an easier task of transferring real-world applications onto the blockchain. 

  • Enhance Compatibility and the Public Ethereum

The EEA will plug in new features based on real-life uses cases and contribute to Ethereum’s smart contracts business potential – and the way businesses conduct business.   

  • Ensure Rapid Technical Innovations

Developers interested in creating smart contracts and decentralized applications on the Ethereum blockchain will have an easier time doing so, thanks to more familiar frameworks and more standardized technical procedures and tools.

Ethereum Enterprise Alliance and Hyperledger 

In October 2018, the EEA and Hyperledger – an umbrella project for open-source blockchain frameworks announced they would be working together for the benefit of blockchain. This was good news for the crypto space since both bodies have a wealth of blockchain expertise between them. The two organizations were being seen as competitors before – but coming together means they can tap the synergies in each other and do great things for blockchain. 

“This is a time of great opportunity. Collaborating through mutual associate membership, provides more opportunities for both organizations to work more closely together,” said Ron Resnick, an executive director of the Ethereum Enterprise Alliance. 

The two organizations will help drive the adoption of blockchain by businesses and companies all over the world and, in the process, bring blockchain benefits to the world. 

The new arrangement will also allow for greater sharing between the two organizations. For example, Hyperledger developers can benefit from EEA’s certification programs, and EEA members working to achieve certain standards can get help from the Hyperledger platform to implement them. 

Members of the EEA

EEA is a collaboration of an eclectic mix of companies. 

Some heavyweights in the alliance are Intel, Microsoft, Santander, ING, Ethereum Foundation, Scotiabank, PricewaterhouseCoopers, and Standard Chartered Bank. 

The most interesting member might be JP Morgan Chase & Co. This is because the company’s CEO, Jamie Dimon, has been on record declaring his lack of faith in Bitcoin, Ethereum’s main competitor. His dislike for Bitcoin is so strong that he said he would fire any JP Morgan employee who traded Bitcoin. So, it’s puzzling that he would disparage Bitcoin and throw his support behind Ethereum. 

How to Become a Member of EEA

Anyone can become an EEA member, provided they meet the criteria. Members can be individuals, groups, or organizations. The criteria for joining is as below: 

  • Applicant must be promoting Ethereum-based enterprise applications one way or another. 
  • Applicant must agree to the EEA policies, guidelines – which include Intellectual Property, Non-Disclosure, and Antitrust.
  • Applicant must comply with their country’s laws and regulations 
  • Once a member, applicants must pay an annual membership fee. The fee is as follows: $3,000 for individuals, groups, and companies with less than 50 employees, $10,000 for companies with 51 to 500 employees, $15,000 for companies with 501 to 5,000 employees, and $25,000 for companies with more than $5,000 employees. 

Benefits of the EEA

One of the benefits of the Enterprise Ethereum Alliance is events. The EEA organizes several events each year that create great opportunities for members to meet, network, and share and discuss ideas. Anyone that wishes to connect with the Ethereum agenda in a more meaningful way can benefit from those events. The events take place in many places across the world; some events have been held in London, New York, Denver, Hangzhou, and many others. This opens up the opportunity for businesses from diverse areas of the world to attend. 

Another benefit is members can create strong relationships within the Ethereum community. Apart from discussing serious topics like regulations, creating decentralized applications, and so on, there are also sometimes cocktail receptions that bring people together to have fun, bond, and let loose a bit. 

EEA members can also have detailed bios on the website – where they can talk about their company as well as their Ethereum agenda. This makes for increased international visibility for their company – which comes with increased presence and authority in their industry. As well, members can view each other’s information and create mutually beneficial connections.  

Why Organizations Are Joining the EEA

There are several reasons why the EEA has been a hit. 

Ethereum is the most popular cryptocurrency next to Bitcoin. It is the second-largest in market cap and has maintained that position for a very long time. Also, a lot of the most popular cryptocurrencies today started as Ethereum-based projects – think Tron, EOS, Binance Coin, and so on.  

Ethereum is also home to the ingenious smart contract technology that makes getting into a contract simpler and cheaper than ever before. Smart contracts are self-verifying and self-executing, which removes the need for intermediaries like lawyers, banks, and so on. Many people are interested in technology to see how they can benefit from it.  

Then there are Ethereum’s decentralized applications (DApps), which hold massive potential. DApps are applications that are uncensorable and give users complete control over their personal information – unlike centralized applications like Google, Facebook, etc. For many developers, Ethereum is the go-to blockchain for creating DApps. The reason for this is Ethereum’s solid reputation as the blockchain that made the technology possible. Another reason is the Ethereum Virtual Machine that gives developers access to friendly tools. 

Closing Thoughts

The Enterprise Ethereum Alliance has become a formidable organization in the blockchain space thanks to the value proposition of the Ethereum blockchain and powerful companies that are backing it up. EEA also helped Ethereum’s token – Ether to gain a solid footing in the crypto market. This should be good news for Ethereum investors – they’re assured that Ethereum is not a fad cryptocurrency that’s going to disappear with the wind. And, blockchain enthusiasts should also rest at ease knowing that there are organizations out there that are working daily to advance the cause of technology.  

Crypto Daily Topic

Luxury Car Lamborghini Embraces Blockchain

Ten years after blockchain came to life, we’re seeing new adoptions of the technology on a larger scale than ever before. These days, barely a week passes without hearing another blockchain application in news headlines. The latest to enter the fray has been none other than sports car favorite Lamborghini – which is now using Salesforce blockchain to authenticate cars.

One of the most recognized luxury car brands, Lamborghini, has been leading from the front in innovation in the automobile industry since 1963. And the brand is now tapping into blockchain’s potential to streamline its processes, enhance customer experience, and maintain the value of its legacy autos.

“Innovation has been at the core of our company since its founding,” said Paolo Gabrielli, Head of After Sales at Automobili Lamborghini, adding “Salesforce Blockchain will allow us to take our innovation a step further, accelerating the authenticity of our heritage vehicles faster than ever.”

And Adam Caplan, senior vice president of emerging technology at Salesforce, said: “Blockchain is changing the way companies approach trust and transparency. Lamborghini is a perfect example of this – we’re excited to see how such an iconic brand is able to innovate and transform the vintage car market with cutting-edge technology like Salesforce Blockchain.”

A Brief Background

Lamborghini’s application of blockchain follows a recent pilot project involving its first car to be certified using the technology. In August, Lamborghini Aventador S was certified on Salesforce Blockchain for a show at the Monterey Car Week in California – to protect the authenticity and art of the car. Salesforce announced that the process was one of “authenticity certification, which makes use of Salesforce Blockchain to guarantee data security and incorruptibility.”

The goal, the company announced, was to “prevent counterfeiting; to trace and certify all the information related to the model, and at the same time favor an increase of value for all the stakeholders.”

What is Salesforce Blockchain?

Salesforce is an American digital marketing automation and analytics company. In May this year, the company announced a Blockchain-powered solution that “extends the power of client relations management.” The answer would help users build and maintain the blockchain network, apps, and smart contracts.

The Salesforce Blockchain is built on the Hyperledger Sawtooth Platform – an open-source blockchain platform that allows companies to develop distributed ledger applications and networks.

Salesforce and Blockchain: a History

Salesforce and blockchain go back a year ago – when the company announced its blockchain plans at TrailheadDX. Marc Benioff, the company’s CEO, told Business Insider that he had been thinking about the idea after an attendee at the World Economic Forum approached him and suggested Salesforce should incorporate blockchain in its services. Benioff said he was intrigued by the idea, stating, “And it’s like you know if you did this, this and this you could add blockchain and cryptocurrencies into Salesforce…and I’m like ‘wow,’ and that’s kind of how it works.”

The company had had a dalliance with blockchain before, partnering with the blockchain startup Dapps Inc, which in May 2017 had announced the release of a product allowing users to integrate the Salesforce system with the Hyperledger, Ethereum, and Bitcoin blockchains.

This year, the company joined the Blockchain Research Institute, the global blockchain think tank, which boasts members like Microsoft, IBM, the Bank of Canada, PepsiCo, and other influential companies. In November, Salesforce secured a patent for a blockchain system that would enable it to filter spam and verify the authenticity of emails after they were sent. The patent spoke to the immutability (unchangeable nature) and distributed nature of blockchain that makes it impossible to modify information once it’s been committed to the blockchain.

On May 23, the company published a brief primer of the technology on its blog – recounting the basic principles of blockchain-like its ability to facilitate faster money transfers, improve medical storage procedures and increase transparency in supply chain management. It also explained how blockchain could help Salesforce in its customer relationship management field.

“Blockchain is a technology that promises to fundamentally change how we share information, buy and sell things and verify the authenticity of the information we rely on every single day – from what we eat to who we say we are. And because it can facilitate all of this in a secure, efficient, and transparent ways across many different domains, the effects can be transformative –every business, government, and individual can benefit.”

How Lamborghini Uses Salesforce Blockchain

As a high-end luxury car brand, Italian car manufacturer Automobili Lamborghini has been at the forefront of innovation all its existence. The brand is known for its agility in adopting innovative technologies to transform operations.

Its latest move to leverage blockchain has shown the auto industry that utilizing novel technologies can streamline processes, increase value for customers, and uphold brand value.

In the official press release on November 19, Salesforce gave some insights into how the car brand is using blockchain to improve processes. Divulging that each Lamborghini vehicle undergoes at least 800 certification checks before being released, they stated that the inspections require a massive network of people – “photographers, auction houses, dealerships, repair shops, newspapers, magazines, and other media sources – to curate the full history and most importantly verify all of the parts and service of each unique vehicle.”

The Blockchain Approach

In light of how grueling the process is, Salesforce is stepping in to create trust between all the partners involved and to enable Lamborghini to authenticate each vehicle faster and more securely than ever before.

Blockchain is designed to increase trust, transparency, and accountability with every player involved receiving secure, verified, and tamper-proof information. Any change to the chain is immediately recorded on the blockchain and is visible to everyone.

But getting every party involved on board has always been challenging– as it requires heavy-duty data integration at each stage. To resolve this, Salesforce uses clicks – rather than code, to achieve a faster set-up process. This saves the time that would have been used building up lines and lines of code as well as helps to integrate partners who are aren’t Using Salesforce applications.

Lamborghini has named its blockchain system “sicura” – which means safety in Italian. Sicura is the layer that links all the parties involved – dealers, logistics companies, auction houses, media houses, dealerships, photographers, and the car manufacturer itself – so that data can be gathered and shared faster and in a trustworthy manner. Before, the verification process for a car was three to six months, but thanks to Sicura, the process now takes place in a matter of days.

Customers can also download an app that allows them to request a certification or hire a car. And partners can access real-time info, enabling everyone to track progress every step of the way. Once authentication is complete, data is stored on the blockchain where all current and future owners of a vehicle can access it.


Lamborghini is only one in a growing field of companies that are adopting blockchain to make processes quicker, more transparent, and make information permanent and hence tamper-proof. By utilizing the technology, plenty more companies could cut on costs, increase accountability, and enhance the customer experience. One thing is clear, though – the technology is here to stay, and we can expect to see it being adopted on a larger scale in the coming years. 

Crypto Daily Topic Cryptocurrencies

Hyperledger Fabric – A blockchain based enterprise solution

Blockchain is the future. Yes, the technology powering cryptocurrencies has incredible potential to change how institutions and industries work – and our very lives. When you’re talking about radical transparency in supply chains, no more annoying red tapes, and contracts without a horde of lawyers – you’re talking about blockchain technology.

These are just examples of what blockchain is capable of. It’s a revolutionary technology that could be used for good. And no entity or organization recognizes this more than Hyperledger – a global coalition of forward-thinking organizations whose aim is to advance blockchain.

It’s one of the most exciting organizations in the blockchain sphere – and whose work is incredibly important. But what is Hyperledger? Let’s dissect everything about it – from members to its architecture to its exciting projects, to companies that are already utilizing its platform. 

What is Hyperledger?

Hyperledger is an umbrella network of institutions that seeks to support the collaborative development and improvement of distributed ledger systems so that they can support global business transactions.  The project was founded by the Linux Foundation in 2015, with the founding members announced in February 2016. Hyperledger calls its design ‘’The Greenhouse for Enterprise Blockchains” – as it aims to incubate and develop practical blockchain-based solutions and applications to today’s challenges

The project is backed by a global alliance that includes over 200 leading organizations from the blockchain technology, finance, technology, software, academia, system integration, manufacturing, Internet of Things (IoT) and more fields. They include big names such as Accenture, Airbus, American Express, Cisco, Consenys, SAP, Huawei, Samsung, Microsoft, Oracle, Ripple, YaLE, UCL, University of Cambridge, and more.

The Hyperledger Architecture

Hyperledger’s architecture utilizes the following business components:

☑️ Consensus layer – which deals with creating agreement on the priority of transactions, as well as the accuracy of transactions contained in a block

☑️ Smart contract layer- which takes care of processing transaction requests and authorizing valid transactions

☑️ Communication layer – which deals with peer-to-peer communications

☑️ Identity management service – the function that maintains and validates the identity of users and maintaining trust on blockchain

☑️ API (Application Programming Interface) – a software that facilitates external applications and users’ interaction with the blockchain.  

What Hyperledger Is Not

When talking about Hyperledger, it’s important to get it right about what it’s not. Hyperledger is not a company, a cryptocurrency, or a blockchain. Hyperledger is something of an open hub for pushing enterprise blockchain development. The platform does not endorse any cryptocurrency. Its focus is on blockchain technology and how to harness it for the good of the world.

Its website tells us: “Not since has the web itself has a technology that promised broader and more fundamental revolution than blockchain technology. Blockchain can be used to build a new generation of transactional applications that establishes trust, accountability, and transparency at their core, while streamlining business processes.”

Hyperledger wants to ensure that blockchain thrives, stating, “Only an open-source, collaborative software development approach can ensure the transparency, longevity, interoperability, and support required to bring blockchain technologies forward to mainstream adoption.”

In short, the project is about bringing minds and brains together to further the blockchain idea. It’s not about commercial incentives or a get-rich scheme. That’s why Hyperledger has no plans for developing a cryptocurrency. Executive Director Brian Behlendorf made this clear from the start, saying, “You’ll never see a Hyperledger coin. By not pushing a currency, we avoid so many of the political challenges of having to maintain a globally consistent currency.” (source:

Hyperledger Projects

The Hyperledger ‘greenhouse’ incubates and promotes a range of industrial blockchain technologies, frameworks, tools, interfaces, and applications. As of November 2019, Hyperledger projects are as follows:

Hyperledger Aries

This is the youngest project by Hyperledger. Its goal is to advance the use-case of blockchain to provide identity solutions. It does this by providing an open-source, interoperable tool kit for creating, transmitting, and storing genuine identities. It relies on another Hyperledger project – project Ursa, for cryptographic support to achieve security and safety for identity credentials.

Hyperledger Avalon

Avalon is the project’s implementation of the Trusted Compute Specifications published by the Ethereum Enterprise Alliance. Avalon is intended to provide safe and trusted off-chain computing resources to improve the scalability of public blockchains, all without compromising on the privacy accorded by these blockchains. 

Hyperledger Besu

This is the first public blockchain project to join the Hyperledger fold. It was formerly known as Pantheon, a project by the blockchain company ConsenSys. Besu is an Ethereum client (software that executes Ethereum’s protocol) that allows users to create decentralized application (DApps), smart contracts, and mine ether. The project is keen to separate concerns between consensus algorithms and other blockchain features.

Hyperledger Burrow

Burrow is a permissioned Ethereum smart contract machine that handles transactions and executes smart contracts on the Ethereum Virtual Machine.

Hyperledger Caliper

Caliper is a framework meant to measure the performance of multiple blockchain solutions. It contains several performance indicators such as Transactions per Second, transaction latency, resource consumption (CPU, memory, etc.), and so on. The resource is meant to be used by various Hyperledger projects as they roll out frameworks.

Hyperledger Cello

This is a tool designed to be the operational dashboard for Blockchain – to minimize the effort applied while creating, managing, and using blockchains. It can be used as a reference tool by blockchain developers.

Hyperledger Explorer

This a dashboard utility module that lets users create various user-friendly applications on which others can view, monitor, search, organize, or query various artifacts and developments in blockchain. It includes details such as name, chain codes, details of blocks, transaction data, and other relevant information on the blockchain network.

Hyperledger Fabric

Hyperledger fabric is a framework that acts as a foundation for creating blockchain-based products, solutions, and applications. Its components, such as membership and consensus, can be used on a plug and play basis. It fills the privacy and confidentiality gap that makes traditional blockchains less than ideal for enterprise-level blockchain solutions.

Hyperledger Grid

This a set of tools that allows developers to select the most optimizable components for developing supply chain blockchain-based solutions.

Hyperledger Indy

This is a distributed ledger that provides tools, libraries, and components for decentralized identities to address issues of identity management. Indy can be used solely but is interoperable with other blockchains.

Hyperledger Iroha

Iroha is a distributed ledger software that infrastructural and IoT projects can easily incorporate into their systems. It features simple construction, a crash tolerant consensus algorithm, and other characteristics that make it easy to integrate into such systems.

Hyperledger Quilt

This is a Java version of the Interledger protocol that allows payments across any payment network, whether with fiat or crypto. It has an implementation of all core functions required to send or receive payments. 

Hyperledger Sawtooth

The Sawtooth project aims to keep ledgers truly distributed and make smart contracts more secure. It is designed for use across many fields, including IoT and finance. Its dominant characteristics include being both permissioned and permissionless and using the Proof of Elapsed Time (PoET) consensus algorithm.

Hyperledger Transact

Hyperledger Transact is a library that provides a standard interface for writing distributed ledger software – in order to simplify the task for developers.

Hyperledger Ursa

Ursa is a shared cryptographic library that seeks to assist developers not to duplicate cryptographic work and hopefully increase security for future developer applications.

Real-Life Applications of Hyperledger

Hyperledger is already in application across industries – from food to diamonds to healthcare. Companies are using the platform to achieve more transparency, eliminate fraud and streamline processes. Here are examples of such companies:

Everledger is a company that uses a blockchain solution based on the Hyperledger platform to inject more transparency in the diamond supply chain – and thus help prevent fraud and illicit trading. The diamond community shares concerns over stone’s origins and authenticity – and this is where Everledger comes in. It traces the journey of every stone from mining to the consumer so that customers are assured of the integrity of their diamonds.

DigiPharm is a company that aims to promote fair pricing in the healthcare sector. It has built its platform on the Hyperledger Fabric protocol to enable seamless implementation of fair pricing agreements, lower costs, and help remove long-standing barriers that prevent patients from accessing quality healthcare. 

HealthVerity is a platform that creates, aggregates, and exchanges healthcare and consumer data.  It has integrated the Hyperledger Fabric protocol to better manage consumer and patient preferences in a way that best complies with changing privacy requirements.

E-Food is a food traceability program based on the Hyperledger platform that traces all quality and logistics activities on the supply chain. It enables a ‘food to farm’ approach to making food supply and production more transparent – enhancing customer trust and preventing food fraud. 


Hyperledger has taken a rare and noble path – one for advancing the blockchain idea without monetary incentives. Its projects already demonstrate the ability to transform industries by making it easier to adopt and utilize the technology for the benefit of both businesses and the most important player in it all – the customer. We can only hope that more companies across the board will take up the Hyperledger idea and deliver blockchain benefits to the grassroots.

Crypto Guides

Blockchain Technology – The Fundamental Aspect Of Most Of The Cryptocurrencies


In this crypto guide, we have seen various articles about cryptocurrencies so far. In this article, let us examine the underlying technology, which essentially enables the working of these cryptocurrencies. It is none other than the revolutionary blockchain technology. Bitcoin and blockchain terminologies have been synonymous for a long time, but not anymore. The true potential of blockchain is realized in the past decade, and its applications are being widespread in many industries currently. The adoption is still in its nascent stage, like any other new technology in its initial days. The industries which have adopted the technology are reaping benefits in millions if not in billions already. So, it is important for us to understand what this technology is all about.

What is blockchain?

Blockchains are open global distributed ledgers, which are necessarily a chain of blocks. These blocks contain transactions or records bundled together with encryption techniques called cryptographic hash functions to form a blockchain. This is the simple definition of blockchain. The concept is as simple as it sounds, but it revolutionized the way the records are maintained in any industry.

Blockchain platforms are peer-to-peer networks. Making the ledger open and distributed; this means everyone involved in the system will have a copy of the ledger. The transactions being committed in the network are validated using a consensus algorithm. Say a block has a capacity of 1 MB of transactions, these transactions are verified and sealed in a block. This new block is linked to its previous block using cryptographic techniques. Once the block is linked in the blockchain to the last block, the contents of this block can never be changed. This property is called ‘immutability,’ a significant feature of blockchain.

What are these cryptographic hash functions?

Cryptographic hash functions are standard algorithms designed by the National Security Agency (NSA) of the USA. Any information can be sent through this algorithm, and the output we get is the hash of the input, and it is a unique value. Every block in the blockchain is linked to its previous block using the hash value of the last block. This hash value of a block is generated by all the transactions of a block plus the hash of the previous block. Thus, if we make any change in a block that is mined already, the hash value of that block is changed. All the blocks before that block would be disturbed. Thus, the property of immutability comes into the picture. This is the basics of how blockchain technology works in general.

Different blockchain platforms:

Since realizing the true potential of blockchain, different blockchain platforms are developed for various industrial use cases.

Hyperledger platforms: These platforms are developed for cross-industry applications. It is an umbrella of open source platforms like Hyperledger Fabric, Hyperledger Sawtooth, Hyperledger Iroha, and so on, designed for each industrial use.

Ethereum: Ethereum is, again, a platform developed to deploy self-executed contracts known as smart contracts. Also, a platform to create decentralized apps (Dapps) to use the blockchain functionalities in everyday apps we use.

R3 Corda: This is a consortium of around 300 different firms working together in the financial background to nurture and develop the technology to revolutionize the financial sector.

These are only some of the various platforms in use today.

Bottom line

Blockchain, as a technology, has a vast potential to revolutionize many industries. Blockchain developers will be required on a massive scale in the coming future to bridge the gap and to fulfill the requirements. The world where privacy is at stake at the moment, blockchain is a savior to ensure our privacy and security of digital information.